Label links honestly
Paid links should use rel="sponsored", and user-submitted links can use rel="ugc". These links can still bring real visitors, so they are not worthless simply because of the attribute.
Related service: link building services.
What is Nofollow Link?
Definition
A nofollow link uses rel="nofollow" to tell search engines not to associate the two pages through that link.
Also known as:rel nofollowsponsored link
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