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SEOUpdated Nov 6, 2026

What is On-Page SEO?

Definition

On-page SEO improves elements within a page, such as content, headings, titles, images and internal links.

Also known as:on-site SEO

Begin with usefulness

Good on-page work makes the topic and purpose obvious to people first. Clear headings and sensible internal links help, while repeating a keyword again and again does not.

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Related glossary terms

Title TagA title tag is the HTML page title that browsers show and search engines commonly use as the result headline.Search IntentSearch intent is the goal behind a query, such as learning something, comparing options, buying or finding a location.
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