Turning category pages into revenue
Thin product pages and a slow theme capped organic growth until we rebuilt the collection architecture.
- Organic revenue
- 5.2x
- Product rankings
- +190%
GENRANQ plans and runs SEO for small businesses: technical fixes, useful content, local visibility and earned links, reported against the leads and revenue you care about.
Share a few details and we'll show you where growth is hiding.
Improving how your business appears across search and AI platforms

Search engine optimization is the work of making your site easier to find, easier to understand and worth choosing. For a small business, that usually means fixing what blocks Google, answering the questions buyers actually ask, and earning a few strong references from other sites.
We start with the pages closest to revenue, then widen out. You see what is being done each month and why, and you can ask about any of it in plain English.
See our processBuyers compare options on Google, in maps and increasingly in AI assistants. These are the habits that stopped working and what we do in their place.
Most businesses need one of these first. We will tell you which one, based on what your site and your market actually show, rather than selling a fixed package.
Crawl, indexing, Core Web Vitals and schema fixes that remove the problems stopping search engines from reading and ranking your pages.
Learn moreGoogle Business Profile work, reviews, citations and service-area pages that help nearby customers find, call and visit your business.
Learn moreCategory structure, product page copy, faceted navigation and product schema that help online stores earn more non-paid sales.
Learn moreGovernance, international targeting and developer-ready briefs for large sites where one template change can affect thousands of URLs.
Learn moreA structured review of technical health, content and backlinks, delivered as a ranked action list your team or ours can start on right away.
Learn moreClear entity data, answer-first pages and third-party mentions that improve your chances of appearing in AI answers about your category.
Learn moreA free audit gives you a prioritized list of technical, content and authority fixes, reviewed by a person.
Buyers in each of these industries search differently. Your SEO plan reflects how they decide, what your sector requires and where competitors leave gaps.
Reach owners looking for tax, audit and advisory help in the areas you serve.
Show up for commercial and residential project searches in your region.
Grow category and product sales with pages built for how people shop.
Careful, accurate marketing that helps patients find and choose your care.
Clear practice-area content for people researching a legal problem.
Content and campaigns that bring qualified teams to a demo or trial.
Win calls from maps and local searches in every neighborhood you cover.
Earn more direct bookings from search, social and trip planning.
SEO works best as a sequence. Each stage makes the next one cheaper and more effective, so we do not write content for pages Google cannot crawl.
We agree on target services, customers and markets, and define which leads or sales will count as success for your business.
Start with discoveryKeyword, competitor and results-page research shows where demand exists, who holds those positions and where you can win first.
We fix crawl, indexing, speed and schema problems in priority order, so later content and link work is not wasted on a weak base.
Topic clusters are planned around buyer intent, with one clear job for each page so your own pages do not compete with each other.
Digital PR and editorial outreach earn relevant links and mentions, which support rankings in competitive searches.
Reports connect rankings and traffic to calls, forms and revenue, so you can judge SEO on the same terms as any other spend.
Each month we review what moved, refresh what slipped and adjust the plan for algorithm updates and competitor changes.
Walk through your goals with our team and leave with a clear 90-day SEO plan.
Business owners work with GENRANQ on SEO because the plan is clear, the reasoning is shown and the reporting is about leads and revenue.
We start with the pages closest to sales, so early work goes where it can make the most difference.
One team covers Google, Bing, local results and AI assistants, so your plan does not split in pieces.
One person owns your plan and answers your questions, with specialists handling technical, content and outreach work.
Nobody controls Google. We commit to clear work and honest reporting rather than guaranteed positions.
Recommendations come from crawl data, search results and your analytics, and we show the reasoning.
Clear scopes, open reporting and month-to-month terms after onboarding, so results decide whether we stay.
Examples of what structured search and content work can look like in different industries.
Thin product pages and a slow theme capped organic growth until we rebuilt the collection architecture.
Strong reviews but invisible on Maps — rebuilt location pages now rank first in three suburbs.
Answer-first service pages and consistent entity data got the brand named in AI recommendations.
Senior-written practice-area guides overtook competitors on every pre-hire research query.
Feedback from the people we work with.
“Extremely reliable and super friendly staff. The team helped us with our digital strategy. Would recommend to everyone who wants to get their SEO done properly.”
“The GENRANQ team have been incredible to work with. From the very beginning they crafted a clear SEO strategy and have delivered measurable results month after month.”
“Our organic traffic grew by 280% in the first 90 days. The AI SEO approach is genuinely different — we're now appearing in ChatGPT and Google AI Overviews too.”
Still unsure? Talk to a strategist.
Typically technical fixes, keyword and competitor research, on-page optimization, content, local SEO, link building and reporting. GENRANQ scopes the mix to your site, so you are not paying for work your business does not need yet.
Technical fixes can show up in crawl and index data within weeks. Traffic and lead growth usually takes several months, and it depends on your site’s history, the competition and how much work is published. Be wary of anyone who promises a date.
Cost depends on scope, site size and how competitive your market is. We quote after the free audit, once we know what actually needs doing, and you can see what each part of the fee covers before you commit.
No. Nobody controls Google’s results, and Google itself warns against companies that guarantee rankings. We commit to the work, the reasoning behind it and clear reporting on what it produced.
We review crawlability, indexing, page speed, on-page basics, backlinks and competitor gaps. You get a prioritized list of fixes and a short walkthrough. You can keep the list and use it with any team, with no obligation.
Traditional SEO aims to rank pages in search results. AI search optimization also works on the facts and sources AI assistants draw from. The two overlap heavily, but no one can guarantee that an assistant will name your brand.
If you need leads this month, ads are usually faster. SEO costs more patience but keeps working after each piece of work is done. Many small businesses run a modest ad budget while SEO builds, then rebalance as organic leads grow.
We ask for an initial 90-day period to fix priorities and publish the first work, because SEO cannot be judged in a few weeks. After that, retainers run month to month.
Your account has a named strategist who owns the plan, with technical, content and outreach specialists doing the hands-on work. You will always know who to ask, and what they are working on.
We track rankings and traffic for your priority pages, then connect them to the calls, forms and sales those pages produce. You get a monthly report and a call to discuss what changed and what happens next.